iPhone 5 Release! iPhone 5 was released on September 21, 2012; another milestone in the history of technology. The iPhone 5 is said to have minor changes in that of a 4-inch screen, a centered Facetime camera, a smaller Dock connector, which is said to bring possible controversy, and a relocated headset jack just to name a few. Oh! and not to mention, battery life last longer too, up to 10 hours on wifi and … Continue Reading

Who would have thought as a little kid, sitting in the backseat of my mother’s car, tagging along on Sunday afternoon grocery runs, and counting the minutes until we were finished, that I’d have the sensation of living to see a time period where grocery shopping became fun? I remember wishing there was someone that could come to our house and deliver everything my mother needed, so we didn’t have to drive thirty minutes just … Continue Reading

To create their new advertisements, Sony turned to kids and asked them to imagine what makes the new Xperia smartphones special. With director Wes Anderson and LAIKA/house, one boy’s vision came to life in this short animation above. Continue Reading

Local advertisements are no longer bound to buses and billboards. Today marketers are targeting people in their comfort zones, their top visited websites. By 2015, eMarketer estimates about 80% of the US population will be online and more than half will have mobile web access, providing local marketers with unmatched opportunity to influence potential customers before they even reach their storefronts. Local marketers are taking advantage of these statistics. According to Bia/Kelsey, US local online ad spending will … Continue Reading

Cell phones seem to feature an endless cascade of continuously-expanding technologies, going from 3G to 4G and on to the next G. How can you separate the phones according to your needs? Some cellphone manufacturers are betting big on social media integration. INQ, a smaller phone maker based in Britain, has integrated social media into every possible facet of our daily lives with their new mobile networking device. The line of Android-based devices appeals to social networking … Continue Reading

After redefining social media marketing for businesses, iPhone applications have moved into a new realm: religion. Mobile application software is now standing in as the role of priest, in A Roman Catholic App, now available for $1.99 on the iPhone and iPad. According to NPR, an Internet programmer and practicing Catholic named Patrick Leinen decided to design the app after a speech that Pope Benedict XVI gave last year, in which he called on the Catholic Church to bring the Gospel to people … Continue Reading

Facebook has accomplished the task of becoming a primary means of communication for most Americans, leaving mankind no option but to check for updates in their conversations whenever a computer is nearby. The social media colossus isn’t satisfied with dominating their market though, so they’re going mobile. According to Facebook CTO Bret Taylor, the company will be focusing on mobile in 2011, specifically on delivering a consistent user experience across mobile platforms. In a recent article on Mashable, Taylor … Continue Reading

The votes are in; the 2011 Super Bowl XLV will be between the Pittsburgh Steelers and the Green Bay Packers. The Steelers have already won six Super Bowl rings, and they are coming back for a seventh. To get a ticket to the championship game, the Steelers beat the New York Jets in a tragic game (for the Jets, that is) 24-19. The Packers beat the Chicago Bears 21-14. With February 6 approaching quickly, marketers are on the ball, working feverishly to capitalize on the big game. Apps … Continue Reading